Word Clouds (also known as tag clouds, word maps and text clouds) are valuable visualization tools when it comes to understanding unstructured text data. This trend supports the rise of Word Clouds as an effective means to dissect and understand large volumes of written responses, sentiments and other text. ![]() The engaging nature of Word Clouds, from the colors to how they display text, made them an instant success in the share-everything social media landscape.Ĭontent has exploded in the last 20+ years, meaning text data has also. They began using interactive Word Clouds called ‘tag clouds’ to help users find content related to popular topics. To explain this, we must turn our attention to Flickr, the photo-sharing website. It’s an early example of a Word Cloud, but it doesn’t quite explain why they’ve suddenly become so prevalent. The results were shown on a map and the names of landmarks with the most responses were printed in the largest size. So, when exactly did this word collage craze start and who is responsible for its popularity?Īccording to some diligent research behind the book Introduction to Text Visualization, the origin of Word Clouds dates back to 1976.Ī study was done where participants named landmarks in Paris, France. There are almost as many Word Cloud generator Google searches as people looking for bar charts or line graphs. ![]() Word Clouds have become one of the most popular chart types in recent years.
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